Chatting before the big reveal, Moncler's mastermind Remo Ruffini said that this event was the result - surprise, surprise - of a Covid - provoked pivot, thanks to the ongoing health security measures in China, where this launch had originally been scheduled as an all - live event.

"We ended the third quarter with better results than we expected The signs we are seeing in October are encouraging, but we Moncler Jacket know we have challenging weeks ahead of us, made even more uncertain by the current global economic and health situation," Chairman and Chief Executive Remo Ruffini said in a statement.

They are providers of the tools to enable that balance with the environment around you. So we made the rafts, and they are real, inflatable boats. Stone Island's sales have grown an average of 18 percent annually from 2011 to 2020, and even grew 1 percent in the 12 months ending October. That broadly stable performance during the pandemic, which has sent most rivals reeling, implies a high level of interest in the brand.

This is central to the new collection, which is designed for the lighter season and stems from a reflection on how our relationship with being outdoors has changed over the last year.

Song's image was being fed in from a studio in Shanghai, but then being filmed again by that mega - camera in our room, with Keys in the foreground - this is what was being transmitted in the MondoGenius feed.

That heightened expectations of more dealmaking in a luxury industry dominated by vast conglomerates, although some banking and sector sources said they were sceptical about the merits of a combination for both sides.