What the user will experience is an experience that implies an involvement on three different levels: instrumental, aesthetic, emotional. The involvement Kazakhstan Phone Number List from the point of view of the instrumental relationship with the platform, the interface, the service to which the user is approaching consists in its usability, the ability to communicate with the user, to give the answers he is looking for in a exhaustive, linear in the expected Kazakhstan Phone Number List times. Involvement from an aesthetic point of view is the first impression, the one we formulate in 0.05 seconds on an environment based purely on superficial observation. The trust that the environment is able to transmit to us by communicating specific messages and sensations through the language of images, colors and semiotics.

The third level of involvement is the emotional one, everything we design is intended for people with their feelings and moods, in the design we must take into account the emotional fluctuations and the mood of the user who approaches our product Kazakhstan Phone Number List service, just as we must pay particular attention to the emotions that our digital.Environment arouses on him. Usability and aesthetics make the experience functional and pleasant but it is the emotions that make a memorable experience, they make people come back, they want to repeat this experience, our goal is also to bring joy, happiness and beauty into the life of the Kazakhstan Phone Number List people. The scenario I described above refers as much to the conception of a physical product as to that of a digital one, an App or a service, but I would like to stimulate your reflection on the universality of the design process by pushing you to think that all phases described up to now can also be applied to a digital communication strategy.

We would always have as a starting point a problem that needs to be analyzed in its components to collect significant data that guide us through Kazakhstan Phone Number List their creative management to the definition of meaningful solutions. These significant solutions need adequate tools and technology to be implemented, for example: a certain Kazakhstan Phone Number List social channel, the creation of multimedia or augmented reality content, the choice of an advertising platform, the construction of partnerships and the choice of ambassador, the use of artificial intelligence. To determine which is the most suitable tool for your project, it is necessary to know the possibilities and potential of the network, never ceasing to be curious.